The Museum of Modern Art
2002—2016
ICON SYSTEM FOR SIGNAGE & PRINT
The Museum of Modern Art (MoMA) approached Dresser Johnson in 2002to design a small set of international symbols that would enliven Yoshio Taniguchi’s linear design for the 2004 expansion. View Project>
OUR WHEELCHAIR ACCESS SYMBOL FOCUSES ON THE HUMAN BY LIGHTENING THE WHEEL ALONG WITH A SUBTLE UPPER-LEG ANGLE TO SIT SECURE AS IT MOVES AT MODERATE SPEED
OUR WHEELCHAIR ACCESS SYMBOL LIGHTENS THE WHEEL TO FOCUS MORE ON THE HUMAN AND THE SUBTLE LEAN OF THE FIGURE WITH ARM-PUSH GIVES THE FEELING OF MOTION
BASED ON RUNWAY MODEL’S WALKING STYLE, THE UNISEX RESTROOM SYMBOLS WERE DESIGNED TO LOOK AS THOUGH THE FIGURES ARE IN MOTION
MOVING AWAY FROM THE ULTRA-ROUNDED AND STATIC INTERNATIONAL SYMBOLS, OUR DESIGNS ARE MORE HUMAN AND CAPTURE THE MOTION OF A PERSON WALKING FORWARD
Paula Antonelli
The Museum of Modern Art Accessible Icon
The Accessible Icon Project redesigns the decades- old International Symbol of Access. Unlike the previous icon, in which the wheelchair user looks passive and ready to be pushed to a destination, (the new one shows a person in forward motion—(a “driver” in charge of his or her own fate. The designers introduced their version in a street-art campaign, printing it on stickers and pasting it( over older accessibility signs in the Boston area. The redesign has now been officially adopted by some businesses and institutions, and even by such cities as Maiden and Burlington, Massachusetts, and El Paso and Austin, Texas. New York City uses a modified version, with the figure hailing a cab, to denote its accessible taxis.
Wheelchair Accessibility Symbol
Wheelchair Accessibility Icon